Veganuary
Happy new year and Happy Veganuary!
2023 marks the two-year anniversary of Dina Foods achieving the Vegan Society Standard for the Savoury kitchen.
Over the past few years, more and more people have decided to go vegan or part-time or casual vegan. When Ipsos Mori and The Vegan Society asked the question: how many people in the UK are vegan, they found the number has more than quadrupled in the last eight years, rising from 150,000 in 2014 to 600,000 in 2019 – 1.21% percent of the population. YouGov’s bi-annual survey of 2,000 people suggested 2% were vegan in 2020, and this rose to 3% in 2021. According to the Vegan Society, in 2022, 46% of people aged 16-75 in Britain considered cutting down animal products.
What was once seen as a fleeting trend, veganism has grown to become a very popular and sustainable way of life. With more and more brands and stores adopting vegan products every year, the vegan lifestyle is more attainable than it has ever been. There is an ever-expanding range of vegan products in supermarkets, restaurants and food-to-go establishments, allowing the growth and awareness of veganism to reach to new customers.
Gone are the days of bland vegetarian sausages and undressed side salads. Now social media platforms are bursting with flavoursome and varied vegan recipes of cuisines from all around the globe.
Market research company Appinio revealed that 63.5% of Brits bought vegan food items in 2021. The same research also said 50.8% of Brits who eat meat are willing to replace at least some of their meat consumption with like-for-like plant-based meat substitutes.
Managing Director at Dina Foods, Suheil Haddad, says that “seeking this registration with the Vegan Society felt like a natural step to take to convey to the wider food community that Dina Foods was in step with these trends.”
Have you always wanted to try being vegan but never found the perfect time? If so, Veganuary 2023 is the perfect opportunity!
Join Dina Foods in the revolution and try going vegan this January! Our excellent and flavoursome variety of falafel (Lebanese Sweet Potato, Green Pea and Beetroot), Houmous, Babaganoush, stuffed Vine Leaves, Potato Kibbe, Spinach Fatayer, Vegetable Sambousek and Pumpkin Kibbe are all suitable for vegans. The choice of products, along with the premium ingredients, provide an excellent on-going offering for this growing trend and perfectly compliment the range options for foodservice providers, sandwich makers, and everything in between, whether it is for Veganuary or the rest of the year.
